Uncovering the Answers

Deciding to partner with a professional marketing team is a true indicator that you wish your business to succeed. The following provides you with the answers to some frequently asked questions about working with Evolution Marketing:

What types of clients and business industries does Evolution handle?
Evolution Marketing has tremendous amount of experience in a broad range of business industries, categories and sizes.  From established blue chip companies and start-up businesses to non-profit organizations and sole proprietors, we value every client relationship that we have made and pride ourselves in providing superior and flexible service.

We are experts in the field of marketing and have the ability to partner with any business industry to provide a fresh and honest perspective.  Applying the fundamental tools of market research and strategic planning, Evolution Marketing has successfully met, if not surpassed, our clients’ goals. The following is a sample of Evolution’s industry experience:

• Pharmaceuticals                    • Business District Association        • Real Estate

• Hospitals and Insurance       • Hotel and Tourism Association     • Architect/Development

• Product Technology               • Fine Dining Restaurant                • Design Company

• Greeting Cards                      • Cruise and Tourism                     • Licensed Artist

• Community Television           • Performing Arts Theatre               • Professional Coaching    

• Environmental Foundation    • Fitness and Nutrition                   • Beauty Products

Regardless of the industry or business situation, Evolution Marketing can partner with your company or organization to provide unparalleled expertise, stellar customer service and valuable results your business needs to succeed.

Why does my business need professional help?
You have a company to manage, customers to serve, business issues to address and decisions continually looming. You need quick answers, rapid-fire advice and unique solutions that you can put to work immediately. By hiring marketing experts, you are successfully investing in your business-building efforts and securing your company’s future.

Marketing expertise is invaluable and many companies do not have the time or the in-house talent to create a truly powerful brand and meet the needs of your most important business asset: your customers. In some cases, Evolution partners with the existing marketing team to provide a fresh perspective that can only come from a creditable third-party marketer. We can handle all of your marketing needs or complement your current efforts to ensure that you are building a powerful competitive edge in the marketplace.

We have the knowledge and skill to understand your competitive landscape, the needs and motivations of your customers and how to create unique selling advantage for your business that will help your company grow and succeed.

Why partner with Evolution Marketing?
Marketing expertise creates an invaluable return on investment but many companies do not have the in-house resources or time to dedicate to such efforts.  Evolution Marketing provides the talent and value of a full-time expert, yet caters to businesses according to their specific needs: part-time, project-by-project or retainer services.  We have a tremendous amount of experience and expertise in many fields of marketing - as classically-trained marketing experts, we can provide you with an infinite amount of tools to help you make smart, strategic decisions for your business. Evolution also prides itself on providing superior customer service – responsive, flexible and dependable. We can become your partner at any stage of your business’s development. Understanding marketing dollars need to work as hard as possible, we remain responsive and flexible to your changing needs and budget. Evolution Marketing can work right along side your team or virtually from our office. What is most important to us is that we provide creative, flexible and value-added work to your business.

At what stage of my business should I implement marketing?
The common misconception is that marketing should not become a part of the business mix until after a product or service is fully developed and you are ready to advertise. However, it is important to understand that marketing is a continuous cycle and critical at every stage. When trying to uncover “the need” for your product or service, marketing helps create a customer profile and investigate your industry and competitive landscape. When attempting to build a brand, marketing helps define your distinct selling advantage and create a powerful image for your business. From pricing, packaging and distribution, marketing helps research the best ways to reach your customers and how to motivate them to buy. Advertising is then carrying out your unique message to build awareness and encouraging people to try your product or service. Even after the sale is made, marketing focuses on customer service and retention programs that will help you keep your existing business and expand further into the market. Despite where your business is in this process, Evolution Marketing is able to partner at any stage of your business’s development. Many clients do not know what their specific needs are or where to begin. Evolution also offers an assessment of your business situation and provides a comprehensive recommendation on how to move forward.

 

 
©2008 Evolution Marketing Services, Inc.
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